I recently read an article about how to be lucky. The author’s thesis, supported by research, is that “… lucky people generate [their own] good fortune via four basic principles.”
First of all, it is an amazing article, and I imagine you’ll all want to go learn those four principles. But, most importantly, the author went on to operate a “luck school” where he trained people (groups of both previously lucky and previously unlucky), and 80% of the participants reported more luck and happiness.
So, luck can be learned.
My thesis is – and has always been – that the same is true for innovation. You may feel you are innovative or feel you are absolutely not innovative – but if you follow some simple process steps, you can BE innovative.
- Pick something to innovate.
- Learn (in depth) what customers and stakeholders value about it.
- Brainstorm a lot of ways to provide them that value.
- Pick the seemingly best idea (or combination of ideas) and build it.
- Launch it and start iterating to make it better.
You may feel completely un-innovative at first, but if you follow these steps you will be innovative. And, it’s likely that if you are innovative a few times, you will start to feel innovative.
Innovation can be learned.
What are you waiting for?