Innovation Snack 9-3 Selecting Your Next Innovation Project. Criteria 3: Doable

It’s not a seven course meal.It’s just a snack.You can consume it in a minute or so.But, it brings the flavor! The first two of three criteria were Passion and Impact. Over the course of coaching hundreds of startup entrepreneurs, I’ve seen many whose projects meet these two criteria – but that fail the thirdContinue reading “Innovation Snack 9-3 Selecting Your Next Innovation Project. Criteria 3: Doable”

Innovation Snack 9-2 Selecting Your Next Innovation Project. Criteria 2: Impact

It’s not a seven course meal.It’s just a snack.You can consume it in a minute or so.But, it brings the flavor! I believe that companies and products exist for more than just making a buck. I believe that they should make a positive impact on a community or the entire world – that they shouldContinue reading “Innovation Snack 9-2 Selecting Your Next Innovation Project. Criteria 2: Impact”

Innovation Snack 9-1 – Selecting a New Innovation Project. Criteria 1: Passion

It’s not a seven course meal.It’s just a snack.You can consume it in a minute or so.But, it brings the flavor! If you try at least a little bit, you should be able to identify (brainstorm, ideate) a LOT of potential new innovation projects. Over the next three Innovation Snacks, I am going to describeContinue reading “Innovation Snack 9-1 – Selecting a New Innovation Project. Criteria 1: Passion”

Innovation Snack 6 – Evaluate Yourself Just Like a VC Would

It’s not a seven course meal.It’s just a snack.You can consume it in a minute or so.But, it brings the flavor! If you were investing in a startup, the odds are that you would expect that startup to meet some pretty strong criteria. Apply those criteria to your own product portfolio. Would you invest inContinue reading “Innovation Snack 6 – Evaluate Yourself Just Like a VC Would”

Innovation Snack 5 – Skate Where the Puck Is Going

It’s not a seven course meal.It’s just a snack.You can consume it in a minute or so.But, it brings the flavor! Want growth tomorrow? Sell to companies that are growing. Tomorrow’s leaders. The companies ahead of the curve. Catch them early on to capitalize on their growth. Who are the companies in your market whoContinue reading “Innovation Snack 5 – Skate Where the Puck Is Going”

Innovation Snack 4 – Forward Looking Innovation Metrics

It’s not a seven course meal.It’s just a snack.You can consume it in a minute or so.But, it brings the flavor! You could measure the effectiveness of your innovation program by the effect on sales or profitability. But those are backward looking metrics. Instead, measure some forward looking metrics to make sure you are doingContinue reading “Innovation Snack 4 – Forward Looking Innovation Metrics”

Innovation Snack 3 – No Such Thing as SUSTAINABLE Competitive Advantage

It’s not a seven course meal.It’s just a snack.You can consume it in a minute or so.But, it brings the flavor! You just completed refreshing a product. Customers love it! You solved some of their gnarliest problems. So, you’re good now, right? Time to rest and reap the rewards? Nope. Now that those problems areContinue reading “Innovation Snack 3 – No Such Thing as SUSTAINABLE Competitive Advantage”

Innovation Snack 2 – Prioritization Is the Enemy of Open Mindedness

It’s not a seven course meal.It’s just a snack.You can consume it in a minute or so.But, it brings the flavor! Prioritizing is often used as a way to become more productive and efficient. For example, focusing on the needs of your big customers can bring you a quick and sizable return. But in innovationContinue reading “Innovation Snack 2 – Prioritization Is the Enemy of Open Mindedness”